Mbaitu

We are a social and behavior
change communication partner
focused on impacting people living
in Lower Easter Kenya

0 M

Residents

0

Households

0

Community Radio Stations

0

Healthcare Workers

0

Women Self Help Groups

0

Small Holder Farmers

0

Health Facilities

OUR IMPACT

At Mbaitu Social and Behavior Change Communication, we are committed to driving positive change and transforming communities in Lower Eastern Kenya through our expertise in communication strategies. We believe in the power of effective communication to address social issues, shape behaviors, and create a lasting impact. Here are some of the ways we make a difference

Economic Empowerment

Our communication strategies focus on promoting economic inclusion, entrepreneurship, and financial literacy in Lower Eastern Kenya. We work closely with financial institutions, insurance providers, and business development organizations to raise awareness about available financial services, facilitate access to finance, and encourage entrepreneurship.

Women Empowerment

We strive to address gender disparities and promote equal opportunities for women in all aspects of our communication interventions. We collaborate with women-led organizations and initiatives to develop tailored campaigns that empower women, challenge gender norms, and advocate for their rights.

Cultural Sensitivity

We recognize the importance of cultural nuances and sensitivities when designing communication strategies. Our understanding of the local culture, traditions, and values enables us to develop campaigns that resonate with the community. We ensure that our messages and approaches are culturally appropriate, fostering a deeper connection and engagement with the target audience.

Local Contextual Understanding

Each community has its own distinct characteristics and dynamics. We have a deep understanding of the local context in Lower Eastern Kenya. This knowledge helps us tailor our communication interventions to address the specific challenges and opportunities faced by the community, resulting in more effective and impactful outcomes.

Sustainability and Scalability

We are committed to creating sustainable and scalable solutions. Our communication strategies not only focus on immediate behavior change but also aim to create lasting impact.

OUR TOOLS

Our toolkit is designed to effectively address social issues and drive behavior change in Lower Eastern Kenya.

Communication Campaigns

We develop comprehensive communication campaigns that utilize a mix of traditional and digital media channels to reach our target audience. Our campaigns include engaging storytelling, visual content, social media activations, radio broadcasts, community events, and more.

Community Engagement and Participatory Methods

We believe in the power of community engagement and participation. We employ participatory methods such as focus group discussions, community meetings, and workshops to involve community members in the design and implementation of our interventions.

Community Engagement and Participatory Methods

We believe in the power of community engagement and participation. We employ participatory methods such as focus group discussions, community meetings, and workshops to involve community members in the design and implementation of our interventions.

Social and Digital Media

We harness the power of social and digital media platforms to amplify our communication efforts. We create compelling content, develop engaging social media campaigns, and leverage digital tools to reach a wider audience. Our expertise in digital marketing and online community engagement enables us to effectively disseminate information, spark discussions, and mobilize support for behavior change initiatives.

Behavior Change Communication Materials

We develop behavior change communication materials such as brochures, posters, infographics, and audio-visual content to convey key messages to the target audience. These materials are designed to be visually appealing, culturally relevant, and easy to understand, ensuring that the information is accessible to all segments of the community.

COMMUNITY RADIO

Through Mbaitu FM, we harness the power of community radio to create a positive impact on behavior change and community empowerment. We leverage the reach, accessibility, and local relevance of radio to deliver meaningful messages, inspire action, and foster a sense of unity and progress in Lower Eastern Kenya. Mbaitu FM is not just a radio station; it is a platform for change, giving voice to the community and empowering individuals to take charge of their own development.

CONTACT US